New

Refresh your routine with our new in range—a carefully curated edit of the latest arrivals in natural skincare, haircare, and bodycare.

From nourishing treatments to everyday essentials, these new launches are crafted to support healthy skin using the power of plant-based ingredients and gentle, effective formulas.

Whether you're looking for hydrating face creams, calming body washes, or skin-balancing serums, our natural new-in range is designed with both performance and purity in mind. Expect formulas free from harsh additives and full of botanical goodness to suit all skin types, including sensitive and problem-prone.

Explore exciting additions from trusted brands such as Balmonds, Arran Aromatics, SBC Skincare, Napiers the Herbalists, and Thunderbird Skin—each bringing something new, natural, and skin-friendly to your daily routine.

Carefully selected and brought to you by SOHO Brands.

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